I guide super capable women to find the courage to make big change happen in their lives.
Being courageous is not about some storybook idea of facing challenges without fear. Rather, practicing courage is about confronting life in an honest and pragmatic way. It's about being real with yourself, exposing yourself to difficult feelings and experiences, and above all -- learning to trust that only you know what's best for you.
I work with women who juggle work, family, side-business and so much more. They are used to confidently taking care of themselves (and often everyone else in their lives!)....
But when it comes to the things they want to change in their lives -- they're feeling overwhelmed and uncertain of how to get going. While they've found tons of inspiration in personal growth books, blogs and Oprah's Super Soul Sunday guests -- this DIY approach is really working to help them see real change happen.
I work with women who want to make change, and need a partner to make it happen. Learn more about my coaching approach.
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If we are lucky in this life, then we find a person or a book or something that sets us off on a path toward seeing exactly what we are here to do.
But while that something gets us started, the path from it probably doesn’t feel so lucky. At the start you think, YES, that’s it. That’s what I’m meant to do. That’s who I’m meant to be.
But then, as you head down this new path there are surprises.
One day, you’re trying something new, it’s feeling exciting, you feel certain this is right for you. Then the next day, the path starts to twist and turn, it backtracks, stalls out for awhile.
Another thing that comes along on this path are signs. Some that you want to pay attention to. You are like, Right On! I like that sign. Other signs are confusing because they don’t say what you want. They might make you feel things and think about things that don’t point you straight towards that end of the line you are focused on...
When I discovered life coaching I remember feeling like I’d found a missing link in my life. It wasn’t easy to follow because it really shook up a lot of things in my life, but it also felt like this important thing to do. It was a path I couldn’t ignore.
Through my year of coach training I learned the methodology and process through working on myself with my peers and instructor. I came out of that year with a vastly changed perspective on working with my own feelings, beliefs, ideas about myself, and I wanted so much to help guide others to experience the same.
And I have.
I have worked with so many amazing women and I have experienced the rich satisfaction of helping them gain their own new perspectives, grow, accept themselves for who they are and go on to accomplish important things in their lives.
And I know will continue to work with amazing women. In fact right now I'm working with a big handful of them!
But what’s been going on with my own path over the last few months have been a lot of signs…. first they were these quiet little road signs that just made me think a bit. Then they got larger and brighter, and added flashing lights I couldn’t ignore.
The signs said things like...
“You love helping your coach friends with their marketing questions.”
“You are filled with JOY when you work on graphic design.”
“You have almost 20 years of marketing experience that is ready to just spill out of you.”
“You have 10 gajillion ideas you want to share with other coaches about ways to market their businesses.”
I really didn’t expect these signs. I thought I’d found my end of the line. But then, once I started to let myself pay attention to them, they made so much sense.
And they made me feel EXCITED!
So, I’m paying attention to the flashing lights and and I’ve recently started working with coaches and other tiny business owners mentoring them with marketing. And I am loving it.
We do a mix of coaching and marketing consulting. We dig into where their feelings of overwhelm are coming from when that is right and we get into the nuts and bolts of setting up their websites, newsletters and marketing programs when that is right.
I love each side and I love the combination. I feel energized when we finish our sessions and I can't wait to see where they'll have progressed by the next week.
Crazy thing about paths - once you let go of your ideas about what the end will look like, once you let yourself see that flashing neon sign, and follow the dogleg turn instead of keeping going straight… the stuff that shows up, it’s stunning.
Are you a coach or other tiny business owner who could use some guidance with putting yourself out there? Join my Marketing School community on Facebook.
Find your new business besties.
Get an answer to that burning Mailchimp question.
Share a new design resource you love almost as much as Canva.
Vent a little because of well, running your tiny biz is hard!
So you’ve been thinking a lot about leaving your job-ending your not working anymore relationship-doing a TedX talk-starting online dating-training to run a marathon... but well, you just don’t feel like you’re ready.
You’re not sure when you’ll feel ready, but it’s definitely not now. Maybe when work is less busy. Maybe when your daughter starts kindergarten. Maybe when you lose 10 pounds.
Here’s the thing - there’s never going to be a day when you wake up and feel 100% ready. It just doesn’t work that way.
When things are most important to us - all kinds of critical voices come up in our heads telling us we’re not ready.
NEWSFLASH: those voices, they don’t want us to try something new. They live to protect us, and their job is to keep us from experiencing pain and disappointment.
So you need to move past them, and try anyway because if there is something you want to do, something you feel like you need to do…. you’re going to need to start moving on it before you feel totally ready.
And you’re going to need to let yourself feel: uncomfortable.
Here’s how Webster’s defines it:
1: causing a feeling of physical discomfort
2: feeling physical discomfort
3: causing a feeling of being embarrassed or uneasy
Here’s how I define it: An opportunity.
Wanting to do something and spending precious time dreaming about it, worrying about it, and even suffering over it - this is normal. It’s part of the process of making change.
But once you know you want (need!) to make something happen in your life, you can easily get stuck in the “waiting until you feel ready” stage well, forever, unless you allow yourself to understand that you’re never going to feel totally ready.
Instead of waiting to feel ready, you’re going to need to just start, and let yourself feel a little (or a lot) uncomfortable while you’re at it.
But here’s how it’s also an opportunity:
You uncomfortably take that first little step.... and then voila, you experience a feeling of relief-pride-satisfaction not just for what you’ve done - but also because you did it even though you didn’t feel ready!
It’s true. Why not try it? Ready to let yourself feel a little uncomfortable along the way toward feeling relief-pride-satisfaction!?
If you could use some inspiration and tips about how to get started making change when you don’t quite feel ready why not join The Courage in Action Telesummit.
Coming to your inbox beginning on May 26th, you'll get video interviews from 13 experts including myself, Kate Courageous, Fabeku Fatunmise, Laura Simms, Rachel W Cole and Molly Mahar who will share their very best stories, insights, tips and courageous practices that you can start putting into action in your life immediately. RSVP now, it's totally free.
HELLO + WELCOME!
I’m Vanessa Soto, a certified life coach who helps guide super capable women to find the courage to make big change happen in their lives.
Because I have the distinct ability to offer expertise, support and perspective along with pragmatic tools and resources, I help my clients to create the big and lasting change they want.